How Acumatica Improves Lead Generation For Manufacturers

Acumatica

How Acumatica Improves Lead Generation For Manufacturers

Manufacturers often face unique challenges in improving sales due to the complexity of their products and services. They may struggle with converting estimates into quotes or orders, be limited by outdated internal systems, or lack integration with e-commerce platforms. To overcome these obstacles and generate more qualified business opportunities, Acumatica offers a comprehensive solution tailored for manufacturers.

Key Features Include:

Streamlined Estimating: Generate accurate estimates for new or modified products, considering various costs like materials, labour, and subcontracting. Manage estimates seamlessly through the entire sales cycle.
Enhanced B2C/B2B Commerce: Empower customers, dealers, and distributors to make secure online purchases, facilitating transactions through credit cards or account billing. Utilize upselling and cross-selling strategies to maximize sales, supported by self-service portals for increased business opportunities.
Integrated Marketing Automation: Seamlessly integrate Acumatica’s CRM with HubSpot, a leading marketing automation platform. Manage marketing campaigns, email lists, sales materials, webinars, and more, leveraging comprehensive analytics for enhanced marketing strategies.
Simplified Sales Processes: Simplify selling complex product lines such as apparel or customizable products with Acumatica’s matrix inventory and rules-based product configurator. Efficiently manage pricing, availability, and production for diverse product variations, ensuring accurate bills of material and routing.

With Acumatica, manufacturers can streamline their sales processes, optimise lead generation and drive business growth effectively.